Founded by a seasoned public information leader,
PDR Strategies delivers custom communications solutions
for corrections, public safety, healthcare, and more.
Decades of Public Sector Experience,
Now Working for You
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📘 The 3-Step Messaging Filter
Read more: 📘 The 3-Step Messaging FilterYour Final Check Before You Speak Whether you’re drafting a news release, briefing internal staff, or giving a live statement during a crisis — what you say and how you say it matters. Use this filter before you finalize any communication related to an incident, policy change, or high-profile correctional event. ✅ Step 1: Is […]
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📘 Say What You Mean: The Power of Plain Language in Crisis and Strategic Communication
Read more: 📘 Say What You Mean: The Power of Plain Language in Crisis and Strategic CommunicationIn moments of uncertainty—whether during a crisis, a major policy rollout, or a public briefing—people don’t need jargon. They need clarity. Using plain language isn’t about “dumbing it down.” It’s about respecting your audience’s time, stress level, and need for accuracy. It’s about cutting through the noise and delivering a message that gets heard, understood, […]
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📘 How to Build a Crisis Communications Plan Before You Need One
Read more: 📘 How to Build a Crisis Communications Plan Before You Need OneEvery organization is vulnerable to disruption. Whether it’s a data breach, a public safety issue, or internal misconduct, a crisis can strike fast—and escalate even faster. The key to an effective response? Preparation. A solid crisis communications plan isn’t about predicting every possible scenario. It’s about having a repeatable, reliable framework that lets your team […]
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📘 Top 5 Mistakes Organizations Make in a Crisis
Read more: 📘 Top 5 Mistakes Organizations Make in a CrisisWhen a crisis hits, the pressure is immediate. Emotions run high, the spotlight intensifies, and decisions have to be made quickly. Unfortunately, even the most well-intentioned organizations often stumble during these moments—not because they’re careless, but because they’re unprepared. Here are the five most common communication mistakes we see during a crisis—and how to avoid […]
